FC BARCELONA BLUE GETS A MODERN MAKEOVER

Distinctive new third kit for FC Barcelona.

 FC Barcelona proudly unveils its latest uniform design, which evolves the club’s famous blau, instantly identifiable in the traditional home colors, into an electric shade of the blue. This addition to the kit line-up is befitting of a club steeped in rich heritage, yet renowned for forward-thinking and innovative football.

A black ombré graphic accentuates the striking blue, blending from the cuffs of the short and shirt. During night games, this effect serves to accentuate the players’ physical presence underneath the floodlights. Black socks, with dark grey chevrons on the calf, further this powerful framing of the body, with socks in the kit’s bold blue also available in case of color clashes.

Fine detailing on the shirt honors the culture of the club. Inside the lightweight crafted collar is FC Barcelona’s renowned motto “Més Que Un Club” (“More Than A Club”) – also imprinted in large letters on the seats at the Camp Nou. The Senyera, the Catalan flag, sits on the right sleeve and signals FC Barcelona’s pride in and deep connection to the region.

Names and numbers are in a unique typeface for FC Barcelona, informed by the sentinel chimneys of Antoni Gaudí’s modernist masterpiece La Pedrera, an architectural icon synonymous with Barcelona.

The 2015/16 FC Barcelona Night Rising kit will debut on-pitch against AS Roma on September 16 and will be available from selected Totalsports stores starting October 2nd.

This kit represents visually powerful football apparel designed with style, the culture of the club and performance in mind.

NIKE DRI-FIT TECHNOLOGY
Nike Dri-FIT technology draws sweat away from the body to the exterior of the shirts and shorts, where it quickly evaporates. This allows players to perform at their best by remaining cooler, drier and more comfortable.

The laser-cut ventilation holes and mesh panels in key areas of the kit are designed to improve performance by increasing air circulation to the players’ bodies and helping regulate their temperatures.

The jersey is crafted using an engineered mesh fabric – this is used in both the shirt’s front and back panels to increase airflow and facilitate enhanced movement.

SUSTAINABLE INNOVATION
Nike places sustainable innovation at the heart of its kits through the use of recycled polyester, delivering unrivalled performance and lower environmental impact.

Each piece of the kit – the shirt, shorts and socks – is constructed with recycled polyester, which is made from recycled plastic bottles that are melted down to produce fine yarn used to create the fabric. Each kit is made using an average of 18 recycled plastic bottles. Since 2010, Nike has diverted more than 2 billion plastic bottles from landfills into recycled polyester – enough to cover about 3,500 football pitches.

By using recycled polyester, Nike is also reducing the energy consumed in the manufacturing process by up to 30 percent compared to virgin polyester.

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